Effcent
Ai-ML driven brand reputation protection. Identifying brand unsafe ad placement and find brand relevant content for ad placement with contextual targeting across digital advertising platforms.
Effortlessly elevate your business by strategically refining every touch-point with data-driven decision to optimize your customer journey across digital commerce platforms and product categories.
Advertise fearlessly and add transparency in advertising campaign. Full-funnel protection with ad traffic validation, visit-lead optimizations and preventing wastage of ad spend across the web, app and programmatic ad ecosystem.
The risk monitoring suite, sentinel+ provides cutting-edge digital brand protection solutions to detect brand infringement instances, phishing scams and transaction-related fraud for holistic brand protection against ever-evolving digital threats with ai ml driven tech and open-source intelligence (osint).
mFilterIt EffCent, influencer and affiliate monitoring enhance efficiencies and protect marketing budgets with influencer and affiliate authentication, performance monitoring, and ensure adherence to brand safety policies.
mFilterIt TickR, a creative and content compliance monitoring solution, automated compliance checks. It covers pre-publishing, post-publishing, and Live creative for advertising and regulations violations across digital platforms. Creative and content monitoring can reduce discrepancies, maximize efficiency, and safeguard brand reputation with brand-compliant creative assets.
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